Too Much Effort and No Progress? Something Is Wrong There
My dad always tell me this. If you are putting too much effort into a specific task, while not making good progress, there is something wrong there.
This is true for all endeavors in life, from the most basic to the most complex ones. Suppose you are trying to cut a piece of wood with a hand saw. Despite putting all your strength on it, however, you are not making good progress. Well, there is something wrong there. You are probably not handling the saw the right way, or you are not approaching the wood with the right angle.
Upon facing a similar situation, some people would keep going carelessly, until all their energy is drained and they are overwhelmed by the task and just give up. Other people, however, stop and try to figure out what is wrong.
Needless to say that the second option is always the best one.
Now this principle also applies to the Internet and to blogging. I often times see people putting a lot of effort on their blogs or websites, but even after one year they are only getting a couple hundred of unique visitors daily.
Sure, creating a popular website is hard, but it is easy at the same time. What I mean is, you should not expect to be receiving 10,000 daily unique visitors after 6 months, but 1,000 is completely feasible.
The message I want to pass is the following: If you are working very hard on your website, but apparently are not making any real progress, there must be something wrong there (e.g., on the domain name, on your promotion strategies, on your content, or on all of them).
No matter what you do, you can’t make your website go over 200 daily unique visitors or 200 RSS subscribers? Something is wrong there.
If you are in that situation, the best thing you can do is to stop and think. Take a look around, see what other people are doing, investigate what is working from them, read e-books, study, and re-think your strategy.
Sometimes this will involve shifting the focus of your site, other times it will require you to completely dump it and start a new one. It is not easy, but it might be necessary.
This is true for all endeavors in life, from the most basic to the most complex ones. Suppose you are trying to cut a piece of wood with a hand saw. Despite putting all your strength on it, however, you are not making good progress. Well, there is something wrong there. You are probably not handling the saw the right way, or you are not approaching the wood with the right angle.
Upon facing a similar situation, some people would keep going carelessly, until all their energy is drained and they are overwhelmed by the task and just give up. Other people, however, stop and try to figure out what is wrong.
Needless to say that the second option is always the best one.
Now this principle also applies to the Internet and to blogging. I often times see people putting a lot of effort on their blogs or websites, but even after one year they are only getting a couple hundred of unique visitors daily.
Sure, creating a popular website is hard, but it is easy at the same time. What I mean is, you should not expect to be receiving 10,000 daily unique visitors after 6 months, but 1,000 is completely feasible.
The message I want to pass is the following: If you are working very hard on your website, but apparently are not making any real progress, there must be something wrong there (e.g., on the domain name, on your promotion strategies, on your content, or on all of them).
No matter what you do, you can’t make your website go over 200 daily unique visitors or 200 RSS subscribers? Something is wrong there.
If you are in that situation, the best thing you can do is to stop and think. Take a look around, see what other people are doing, investigate what is working from them, read e-books, study, and re-think your strategy.
Sometimes this will involve shifting the focus of your site, other times it will require you to completely dump it and start a new one. It is not easy, but it might be necessary.
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